Lil Wayne: digital music distribution pioneer

by Josh Kimball

Sasha Frere-Jones, in the 8.13.07 issue of The New Yorker addresses prolific hip-hop artist Lil Wayne, who has been creating songs at a feverish pace, though has been releasing them for free on the Internet. SF-J:

“Jay-Z, who is actually thirty-seven, is the C.E.O. of Def Jam, a major label that still does business the twentieth-centruy way, selling records in stores. Lil Wayne’s commercial releases are distributed by another major label, Universal, but, by posting his songs for free on the Internet and, in the process, acquiring new fans, he is proving that the established methods of distribution, like the established rappers, no longer rule.”

His third album is forthcoming.

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